好莱坞面临竞争(1)【沪江慢速VOA080308】

Hollywood Looks Overseas for Talent and Profit(1/2)

This year, something happened at the Academy Awards that had not happened since nineteen sixty-four. All the winners for best acting were from outside the United States.

Daniel Day-Lewis and Tilda Swinton are British. He won best actor for "There Will Be Blood"; she won best supporting actress for "Michael Clayton." French actress Marion Cotillard won the Oscar for best actress for "La Vie en Rose." And Spain's Javier Bardem won best supporting actor in "No Country for Old Men."Hollywood is increasingly looking outside America's borders for stars and profit.

Jonathan Taplin is a professor at the USC Annenberg School for Communication at the University of Southern California. He says that today, about fifty-four percent of the ticket sales for Hollywood studios now come from outside the United States. For the last three months of two thousand seven, foreign sales totaled about eight hundred eighty million dollars. But there is fierce competition for each movie dollar.

Hollywood has lost market share in some places as other countries develop their own film industries. For example, in the mid-eighties, American films had eighty percent of the market in South Korea. Today that share is about forty percent.

参考译文：

今年的奥斯卡中发生了一些自1964年以来不曾发生的现象。最佳演员奖的所有获奖者均来自美国以外的地区。

演员丹尼尔•戴•刘易斯和蒂尔达•斯温顿都来自英国。前者以《血色将至》一片夺取最佳男主角奖；而后者以《迈克尔•克莱顿》获得最佳女配角。法国女星玛丽昂•歌利亚凭借《玫瑰人生》获得最佳女主角的殊荣。西班牙演员贾维尔•巴尔顿因《老无所依》而获得最佳男配角。好莱坞正在不断地向美国之外的地区寻求演员以及利益。

乔纳森泰普林是南加州大学安能博格传播学院的一名教授。他表示如今好莱坞影片的大约54%的票房收入都来自海外。仅2007年的最后三个月，国外市场的票房就达到8.8亿美元。但是每一分收入间的竞争都是非常激烈的。

随着其他国家自己的电影产业的发展，好莱坞在这些地方的所占的市场份额有所滑落。例如在上世纪八十年代中期，美国影片在韩国市场的占有率是80%。而如今只占有40%左右。

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